When I popped over to the Exhibitor Magazine website this morning searching for some information, I was surprised to find that I was already there! One of the banner photos at the site is a shot from a live show I presented at the Consumer Electronics Show in 2005.
We called the show “The Biggest Little Show in Vegas.” It was a 15-minute music and magic show created as a promotional piece for the CMC Magnetics booth. The show combined live music, magic, audience participation and of course the CMC marketing message.
We drew record crowds to the CMC booth that year and had a blast doing so. I have a promotional video with some show highlights on my company web site. That video promotes the concept of what we call Theatrical Marketing, and is geared more toward selling the service than showing the performance. Sometime soon, I will post some clips here untainted by Tracy Evans Productions promotion message to better show what the show was like. Stay tuned.